1.  Please answer all questions with as much detail as possible.  How you answer the questions will help us to identify the complexity and technical requirements for your website.  When completed, simply fax or mail to the address above. 

Creative Development 
In this section we will define the look and feel of your web site.  The information gathered  will identify your sites theme, navigation layout and provide the preliminary roadmap to prepare a sample prototype for your approval. Select those key words or phrases that come to mind when you picture your company or product.

Country Charm  

Big City   

Metropolitan   

International   

It's Happening  

Renaissance

Big Business

Futuristic

Scientific

Cruising the Seas

Cruising the Highway

Automotive

Working Class

Nature's Setting

Hi-Tech

Therapeutic

Small Business

Creative

Simple Perfection

Expressionism

Computer Savvy

People Place

Down to Earth

Upbeat

Roaring 20's

Dilbert

Back to Basics

Cook's Kitchen

Kid's Stuff

Cartoon's

Hot

Warm

Cool

Customer Conscious

Excellence in Service

Excellence in Product

Crisp

Colors & Theme
The colors of your web will further define your company, customers and image.  Select from the colors below, those that best relate to your customers, company and image. 

Red

strong, hi energy, powerful, has passion, signifies love, very assertive, dangerous

Christian holidays when with green, Eastern cultures represents joy when with white

Blue

provides security, hi-tech orientation, signifies trust, is conservative, organized

Is used often by banks and financial institutions in the U.S.

Green

natural, renewed, healthy, lucky, jealous

Use green with caution in China and France.  Works well in Middle East. 

Purple

is spiritual, has mystery, signifies a transformation, royalty (also identifies with cruel or arrogant) or royal

Yellow

Optimistic, hopeful but can also mean cowardly or dishonest

Hindus consider yellow to be sacred

Orange

Energetic, with balance, has warmth, cost effective

Signifies a cost effective or inexpensive product in the U. S.

Brown

Down to earth, reliable, has endurance, comfortable

White

Pure, innocent, clean, death, sterile

Signifies death in Eastern cultures and symbolizes marriage in U.S.

Black

Represents death in many Western cultures.

Gray

Futuristic, intelligence, modest, sad

Descriptive Information
The information below will further identify the scope of your website. Any information provided will be held in strict confidentiality .

1.  What are the company’s primary goals and requirements for this website?
Provide information about the products or services.
Inform or teach a topic or set of topics.
Sell/promote a product or service.
Provide entertainment or a place to visit.
2.  Who is the primary user/customer? 
3.  Secondary user/customer?             
4.  What are the capabilities of the user/customer?  Are they technically savvy.  Is their office and computer equipment current hi-tech or otherwise?  Please describe.

5.  Describe their interests, needs, skills or any other identifying characteristic of your customer.

6.  What's the product position in the market?  How does this compare with the competition?

7.  Describe the product as if it were a person (reliable, age, disposition, visual).

8.  What areas will benefit from enhancements or change? 

9.  What are the company's and or products strengths and/or weaknesses?  How does this compare with the competition?

10.  Will the site attract different types of people?  How will they differ from your primary or secondary audience?

11.  If there were one key concept or message that you want the prospect to gain from your site, what would that be?

12. Will you be providing existing or new creative and/or advertising copy?  If not, who will write the script?

13. What images or graphics are available to enhance your website?  Is there an existing logo?  If not, are there plans to incorporate one?

14. Will you be using data from an in-house or external database?  If yes, how will the data be captured (ASCII comma delimited, tab delimited)?  

15. What special data, system or configuration requirements, if any.  Please describe.

16.  How often will the information need to be modified?  Who will be responsible for on-going maintenance, including search engine updates?

17. What is the target begin date?    
18.  Completion date?
19.  Who is the primary approval contact at your company?

20.  Who is your IP host?   Are you satisfied with their services?  

21.  Has the domain name been registered?  What is it's renewal date?

Designing Your Web  
When we receive your completed profile, we will review it and provide you with recommendations for your web site design and development.  In design phase, we will identify the features, functions and creative text that is necessary for your successful website.  Planning is important!